From the desk of Jim Hilborn | Top book picks for 2018

publication date: Jan 2, 2018
 | 
author/source: Adam Aptowitzer LL.B, Brent Barootes, Tracey Church, Guy Mallabone, Liz Rejman, George Stanois

Want to up your fundraising game in 2018? Jim Hilborn has assembled this list of books for any fundraiser at any stage for any kind of of organization.

 


Excellence in Fundraising in Canada, edited by Guy Mallabone, has become our all-time Best Seller. Adopted as a text by a number of Canadian academic institutions, it delivers over 400 years of combined  fundraising experience through the expertise of over 20 of Canada's most respected fundraising professionals.

 

Here’s a seemingly obvious truth: You don’t reinvent the wheel around the core activities of fundraising. Instead, what is important is to first understand what the wheel looks like and then to manage the process with vigilance.

Through years of experience, George Stanois has identified 12 steps for an effective fundraising program. In The Vigilant Fundraiser, George and a team of highly-skilled contributors share how you can look for opportunities within the 12 steps to set your organization apart from all the others who do what you do. 

 

Why is The Fundraising Audit Handbook a tool of vital interest and so very necessary? Because the number of charities has grown exponentially in recent decades: and for many of these organizations, so has the gap between the expertise and competency of the professionals in charge of fundraising, and the expectations and desires of their Board.  

Find out what the strengths and weaknesses of your program are and start raising more money now.

 

People are often surprised that there are detailed and extensive laws governing the way we give charity, and to whom we give it.  Starting and Maintaining a Charity in Canada is written for people who work for the good of all humankind. It is intended to help charities maintain compliance with the law while continuing their good work.

 

The launch of Prospect Research in Canada: An Essential Guide for Researchers and Fundraisers coincides with the 15th anniversary of the Canadian Chapter of the Association of Professional Researchers for Advancement (APRA Canada). Intended for fundraisers and researchers just starting out with prospect research, this book is an invaluable resource for those needing to establish training and guidelines for their organization or educational programs. It also offers a wealth of information for those from the private sector who realize the unique skill sets required to successfully conduct research in Canada.

 

Reality Check: Straight Talk about Sponsorship Marketing is a practical guide for Canadian nonprofits seeking productive sponsor relationships, this book is equally useful for sponsorship professionals and organizations that provide sponsorship.

The “secret” to a successful sponsorship isn’t really a secret at all. You will achieve far better longer-lasting results by selling solutions rather than begging for support.


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